Here’s some of what the Matan Media team have been reading this week:

SEO
Click To Conversion Time (Part 1): What This Metric Can Tell You About Your Clientele - by Siddharth Shah at Search Engine Land
Does SEO Copywriting Still Matter? - by Brian Clark at Copyblogger
Learn SEO With The Google Webmaster Quiz Answers - by Search Engine Roundtable
Google May Be Crawling AJAX Now - How To Best Take Advantage Of It - by Vanessa Fox at Search Engine Land
Explaining Google’s Pretty Algorithm With Pretty Charts And Math Stuff - by randfish at SEOmoz
SEO Myths And Crap; The Results Are In - by HuoMah SEO Blog

Link Building
Link Building Myths - by Barrie Smith at Receptional
What Has Edward Bernays Taught Me About Link Building? - by Vedran Tomic at Search Engine Journal
How Many Backlinks Do You Need? - by Barrie Smith at Receptional

Best Of The Rest
Report: Digital Marketing Budget To Increase In 2010 - by Chris Sherman at Search Engine Land
Google Formally Introduces “Clickable Phone Numbers” In Mobile Search Ads - by Greg Sterling at Search Engine Land
Did Google Just Multi-Punch Apple In The Face? - by MG Siegler at TechCrunch
Don’t Touch That Dial - Lessons Web Designers Can Learn From Television Broadcasts - by Louis Lazaris at Smashing Magazine
Doodle 4 Google - Tell Us What You Would Do If You Could Do Anything… - by The Official Google Blog

Come back next week to learn more about what we have been reading and learning. Alternatively follow us on Twitter or Facebook for quicker, real-time updates!